biostudies-literatureUnknown9(5)Alagarsamy SAn awareness about the antecedents and behavioural outcomes of trust in chatbots can enable service providers to design suitable marketing strategies. An online questionnaire was administered to users of four major banking chatbots (SBI Intelligent Assistant, HDFC Bank's Electronic Virtual Assistant, ICICI bank's iPal, and Axis Aha) in India. A total of 507 samples were received of which 435 were complete and subject to analysis to test the hypotheses. Based on the results, it is found that the hypothesised antecedents, except interface, design, and technology fear factors, could explain 38.6% of the variance in the banking chatbot trust. Further, in terms of behavioural outcomes chatbot trust could explain, 9.9% of the variance in customer attitude, 11.4% of the variance in behavioural inHeliyone16074https://www.ebi.ac.uk/biostudies/studies/S-EPMC10189503biostudies-literatureExploring chatbot trust: Antecedents and behavioural outcomes.PMC10189503Alagarsamy SMehrolia SfalseExploring chatbot trust: Antecedents and behavioural outcomes.An awareness about the antecedents and behavioural outcomes of trust in chatbots can enable service providers to design suitable marketing strategies. An online questionnaire was administered to users of four major banking chatbots (SBI Intelligent Assistant, HDFC Bank's Electronic Virtual Assistant, ICICI bank's iPal, and Axis Aha) in India. A total of 507 samples were received of which 435 were complete and subject to analysis to test the hypotheses. Based on the results, it is found that the hypothesised antecedents, except interface, design, and technology fear factors, could explain 38.6% of the variance in the banking chatbot trust. Further, in terms of behavioural outcomes chatbot trust could explain, 9.9% of the variance in customer attitude, 11.4% of the variance in behavioural in2023-01-01T00:00:00Z2023 May2025-04-05T10:54:32.175Z2025-04-05T10:54:32.175ZS-EPMC101895033720604610.1016/j.heliyon.2023.e16074