{"database":"biostudies-literature","file_versions":[],"scores":null,"additional":{"omics_type":["Unknown"],"volume":["2(2)"],"submitter":["Ling R"],"pubmed_abstract":["<h4>Background</h4>Infodemiology can offer practical and feasible health research applications through the practice of studying information available on the Web. Google Trends provides publicly accessible information regarding search behaviors in a population, which may be studied and used for health campaign evaluation and disease monitoring. Additional studies examining the use and effectiveness of Google Trends for these purposes remain warranted.<h4>Objective</h4>The objective of our study was to explore the use of infodemiology in the context of health campaign evaluation and chronic disease monitoring. It was hypothesized that following a launch of a campaign, there would be an increase in information seeking behavior on the Web. Second, increasing and decreasing disease patterns in "],"journal":["JMIR public health and surveillance"],"pagination":["e156"],"full_dataset_link":["https://www.ebi.ac.uk/biostudies/studies/S-EPMC5081479"],"repository":["biostudies-literature"],"pubmed_title":["Disease Monitoring and Health Campaign Evaluation Using Google Search Activities for HIV and AIDS, Stroke, Colorectal Cancer, and Marijuana Use in Canada: A Retrospective Observational Study."],"pmcid":["PMC5081479"],"pubmed_authors":["Ling R","Lee J"],"additional_accession":[]},"is_claimable":false,"name":"Disease Monitoring and Health Campaign Evaluation Using Google Search Activities for HIV and AIDS, Stroke, Colorectal Cancer, and Marijuana Use in Canada: A Retrospective Observational Study.","description":"<h4>Background</h4>Infodemiology can offer practical and feasible health research applications through the practice of studying information available on the Web. Google Trends provides publicly accessible information regarding search behaviors in a population, which may be studied and used for health campaign evaluation and disease monitoring. Additional studies examining the use and effectiveness of Google Trends for these purposes remain warranted.<h4>Objective</h4>The objective of our study was to explore the use of infodemiology in the context of health campaign evaluation and chronic disease monitoring. It was hypothesized that following a launch of a campaign, there would be an increase in information seeking behavior on the Web. Second, increasing and decreasing disease patterns in ","dates":{"release":"2016-01-01T00:00:00Z","publication":"2016 Oct","modification":"2025-05-31T23:49:55.585Z","creation":"2025-05-31T23:49:55.585Z"},"accession":"S-EPMC5081479","cross_references":{"pubmed":["27733330"],"doi":["10.2196/publichealth.6504"]}}