biostudies-literatureFeybesse COcuse0243547https://www.ebi.ac.uk/biostudies/studies/S-EPMC7755223biostudies-literatureUnknown15(12)We investigated the social representation of fair price of French and English-speaking photographers using the free association method. In two independent studies, we performed a factorial analysis of correspondence of the words provided by the participants as well as a similitude analysis. The results indicated that "fair price" was mainly associated with time, effort and experience level of photographers. Both French- and English-speaking samples made similar associations around the concept of fair price but the order of importance varied. We observed some gender-related differences in both samples, although the relative number of male and female participants must be taken into consideration.PloS oneSocial representation of fair price among professional photographers.PMC7755223Erganeo-Q84Cavasino VLemonnier TFeybesse COssom CRasa LJacob JLubart TfalseSocial representation of fair price among professional photographers.We investigated the social representation of fair price of French and English-speaking photographers using the free association method. In two independent studies, we performed a factorial analysis of correspondence of the words provided by the participants as well as a similitude analysis. The results indicated that "fair price" was mainly associated with time, effort and experience level of photographers. Both French- and English-speaking samples made similar associations around the concept of fair price but the order of importance varied. We observed some gender-related differences in both samples, although the relative number of male and female participants must be taken into consideration.2020-01-01T00:00:00Z20202025-06-01T02:32:52.16Z2025-06-01T02:32:52.16ZS-EPMC77552233335179610.1371/journal.pone.0243547