biostudies-literaturePenney TLBritish Heart FoundationCancer Research UKMedical Research CouncilNational Institute for Health Research (NIHR)Wellcome Trust280https://www.ebi.ac.uk/biostudies/studies/S-EPMC9906897biostudies-literatureUnknown23(1)<h4>Background</h4>The UK Soft Drinks Industry Levy (SDIL) was announced in March 2016, became law in April 2017, and was implemented in April 2018. Empirical analyses of commercial responses have not been undertaken to establish the scale, direction or nuance of industry media messaging around fiscal policies. We aimed to develop a detailed understanding of industry reactions to the SDIL in publicly available media, including whether and how these changed from announcement to implementation.<h4>Methods</h4>We searched Factiva to identify articles related to sugar, soft-drinks, and the SDIL, between 16th March 2016-5^th April 2018. Articles included were UK publications written in English and reporting a quotation from an industry actor in response to the SDIL. We used a longitudBMC public healthReactions of industry and associated organisations to the announcement of the UK Soft Drinks Industry Levy: longitudinal thematic analysis of UK media articles, 2016-18.PMC9906897PHR - 16/130/0116/49/01MC_UU_00006/7MC_UU_12015/616/130/01Forde HWhite MJones CPRutter HSmith RCummins SPell DPenney TLAdams JMytton OfalseReactions of industry and associated organisations to the announcement of the UK Soft Drinks Industry Levy: longitudinal thematic analysis of UK media articles, 2016-18.<h4>Background</h4>The UK Soft Drinks Industry Levy (SDIL) was announced in March 2016, became law in April 2017, and was implemented in April 2018. Empirical analyses of commercial responses have not been undertaken to establish the scale, direction or nuance of industry media messaging around fiscal policies. We aimed to develop a detailed understanding of industry reactions to the SDIL in publicly available media, including whether and how these changed from announcement to implementation.<h4>Methods</h4>We searched Factiva to identify articles related to sugar, soft-drinks, and the SDIL, between 16th March 2016-5^th April 2018. Articles included were UK publications written in English and reporting a quotation from an industry actor in response to the SDIL. We used a longitud2023-01-01T00:00:00Z2023 Feb2025-05-29T19:44:44.086Z2025-04-04T12:56:03.829ZS-EPMC99068973675083410.1186/s12889-023-15190-0