The association of cultural orientation with adherence to social distancing behaviors during the early COVID-19 pandemic in the United States: A cross-sectional survey.

ABSTRACT: Non-pharmaceutical interventions are one of the major tools to prevent the spread of SARS-CoV-2. Information about these behaviors is disseminated by messaging campaigns. However, people differ in their responses to persuasive messages. Here, we examine whether cultural orientation is associated with adherence to recommended COVID-19 prevention guidelines. Participants (n = 443, 201 from the United States via Amazon Mechanical Turk and 242 from Central New York via a convenience, snowball sample) completed an online survey during April and May 2020. Cultural orientation was measured via the Horizontal and Vertical Individualism and Collectivism Scale. Adherence to limiting social contact was self-reported. Multi-level Poisson regression assessed the association between cultural orientation

SUBMITTER: Dinero R 

PROVIDER: S-EPMC10021574 | biostudies-literature | 2022

REPOSITORIES: biostudies-literature