The five influencing factors of tourist loyalty: A meta-analysis.

ABSTRACT:

Background

The factors influencing tourist loyalty are widely highlighted in the literature. However, we find that the relationship between some influencing factors and loyalty is still inconsistent, and we don't yet know the strength and magnitude of the relationships. To address this issue, this study examined a meta-analysis of the five factors (satisfaction, motivation, perceived value, perceived quality, and experience quality) influencing tourist loyalty and its sub-dimensions.

Methods

The samples included articles from major academic databases, including Web of Science, Wiley Online, EBSCO, SAGE, Taylor and Francis, and Elsevier. Studies written in Chinese were retrieved from CNKI.com. We used the following keywords for retrieval: loyalty, behavioral intention, recomm

SUBMITTER: Wang L 

PROVIDER: S-EPMC10089331 | biostudies-literature | 2023

REPOSITORIES: biostudies-literature