The effect of social network sites usage in climate change awareness in Latin America.

ABSTRACT: Using data from the Latinobarómetro (Latin Barometer) survey of 2017 to analyze the effect of social network site usage on climate change awareness in 18 Latin American countries, this article makes three contributions. First, it offers results on the socioeconomic determinants of climate awareness in a region of the world where there is scant published evidence in this regard. Second, it shows the effect of social media consumption on climate change awareness by assessing the role of each of the most popular sites: YouTube, Facebook, Instagram, Twitter, LinkedIn, WhatsApp, Snapchat, and Tumblr. Third, it assesses the effects of multi-platform consumption. The results show that YouTube has the strongest and most robust positive and statistically significant effect on climate change awarene

SUBMITTER: Gomez-Casillas A 

PROVIDER: S-EPMC10150149 | biostudies-literature | 2023

REPOSITORIES: biostudies-literature