Ontology highlight
ABSTRACT:
SUBMITTER: Rosin MS
PROVIDER: S-EPMC10166484 | biostudies-literature | 2023
REPOSITORIES: biostudies-literature
Rosin Mark S MS Storksdieck Martin M O'Connell Kari K Keys Brianna B Hoke Kelly K Lewenstein Bruce V BV
PloS one 20230508 5
A key broadening participation challenge for science communication is to reach non-traditional audiences beyond those already interested in science. In this study we test a "Guerilla Science" approach that blends elements of access, by removing barriers to participation, with those of inclusion, by designing participant-centered activities, for reaching an art-interested adult audience at the FIGMENT art festival in New York City. Our results show that participants at Guerilla Science were simil ...[more]