Voluntary industry initiatives to promote healthy diets: a case study on a major European food retailer.

ABSTRACT:

Objective

To analyse the scope and content of the nutrition pledge announced by Lidl.

Design

We applied the approach recommended by the private-sector module of the INFORMAS (International Network for Food and Obesity Research, Monitoring and Action Support) food environment monitoring framework and qualitative content analysis to Lidl's nutrition pledge.

Setting

Global.

Subjects

The nutrition pledge of Lidl, Europe's largest food retailer.

Results

Lidl pledges to reduce the average sales-weighted content of added sugar and added salt in its own-brand products by 20 % until 2025, using 2015 as a baseline, starting in Germany. Moreover, it vows to reduce the saturated and trans-fatty acid contents of its own-brand products, without specifying targets or t

SUBMITTER: von Philipsborn P 

PROVIDER: S-EPMC10260898 | biostudies-literature | 2018 Dec

REPOSITORIES: biostudies-literature