Appetitive drives for ultra-processed food products and the ability of text warnings to counteract consumption predispositions.

ABSTRACT:

Objective

The present study aimed to (i) assess the appetitive drives evoked by the visual cues of ultra-processed food and drink products and (ii) investigate whether text warnings reduce appetitive drives and consumers' reported intentions to eat or drink ultra-processed products.

Design

In Study I, a well-established psychometric tool was applied to estimate the appetitive drives associated with ultra-processed products using sixty-four image representations. Sixteen product types with four exemplars of a given product were included. Pictures from the International Affective Picture System (IAPS) served as controls. The two exemplars of each product type rated as more appetitive were selected for investigation in the second study. Study II assessed the impact of textual w

SUBMITTER: David IA 

PROVIDER: S-EPMC10284718 | biostudies-literature | 2018 Feb

REPOSITORIES: biostudies-literature