The framing of choice nudges prolonged processing in the evaluation of food images.

ABSTRACT: Previous research suggests that the type of choice framing for evaluation tasks can influence the relationship between response time and preference-based decision-making. Two separable factors may modulate the preference-based decision-making: The set of choice options (with or without an option to defer) and the constraint of choice (with high or low maximum for inclusion). To clarify how these factors influence the process of preference-based decision-making, we designed a virtual-shopping paradigm with a series of food images presented consecutively, while varying the set of choice options and the constraint of choice. For the set of choice options, subjects were asked to choose for each food image in either a two-options condition (i.e., "take it" or "leave it"), or a three-options con

SUBMITTER: Xu J 

PROVIDER: S-EPMC10290212 | biostudies-literature | 2023

REPOSITORIES: biostudies-literature