Predicting the Adoption of a Sustainable Diet in Adults: A Cross-Sectional Study in Italy.

ABSTRACT: Shifting food choices towards sustainability entails the analysis of dietary behavior determinants. This study aimed to explain and predict the intention to follow a sustainable diet and its adoption in a representative sample of adults (n = 838) in Italy. An online survey based on the theory of planned behavior (TPB) was developed. The adoption of a sustainable diet was measured as self-perceived behavior, adherence to the Mediterranean diet (MD), and food consumption frequencies. Psychometric analysis and correlations between attitude, subjective norms, and perceived behavioral control (PBC) with both intention and behavior assessments were evaluated. Structural equation models were used to test whether and to what extent attitude, subjective norms, and PBC explained intention and

SUBMITTER: Biasini B 

PROVIDER: S-EPMC10304942 | biostudies-literature | 2023 Jun

REPOSITORIES: biostudies-literature