Will investors move their investment from bank deposits and stocks/bonds to equity crowdfunding?
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ABSTRACT: This study aims to identify the effect of project-related and investor-related variables on Indonesian investors' intention to switch their investments from bank time deposits or company's stocks/bonds to equity crowdfunding. Project-related variables are business viability and financial return, while investor-related variables are trust, project attachment, liking, and investors' age. In recent years, research on the success factors of an equity crowdfunding campaign has increased. However, limited studies evaluate whether investors are willing to switch their investments from more known instruments such as bank time deposits and companies' stocks/bonds. Also, there is limited research set in developing countries such as Indonesia. This study used the primary data we collected using a sel
SUBMITTER: Hanif TR
PROVIDER: S-EPMC10382629 | biostudies-literature | 2023 Aug
REPOSITORIES: biostudies-literature
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