The dynamics of injunctive social norms.

ABSTRACT: Injunctive social norms are behaviours that one is expected to follow and expects others to follow in a given social situation; they are maintained by the threat of disapproval or punishment and by the process of internalization. Injunctive norms govern all aspects of our social life but the understanding of their effects on individual and group behaviour is currently rather incomplete. Here I develop a general mathematical approach describing the dynamics of injunctive norms in heterogeneous groups. My approach captures various costs and benefits, both material and normative, associated with norm-related behaviours including punishment and disapproval by others. It also allows for errors in decision-making and explicitly accounts for differences between individuals in their values, belief

SUBMITTER: Gavrilets S 

PROVIDER: S-EPMC10427483 | biostudies-literature | 2020

REPOSITORIES: biostudies-literature