Within-store fast food marketing: The association between food swamps and unhealthy advertisement.

ABSTRACT: Previous studies have linked food consumption outside the home and fast food to poor diet quality and living within a food swamp to an increased likelihood of obesity. A growing amount of research has linked food marketing to food choice. Still, limited information is available on how this dynamic may work within fast food establishments and if the marketing strategies used may vary by neighborhood food swamp status. Utilizing the Environment Assessment (EAT) Tool, we examined the within-store marketing environment of fast food restaurants to understand the factors potentially influencing food choice. A cross-sectional study design surveyed fast food outlets (n = 170) for unhealthy advertisements. Each fast-food outlet was assigned an FSI score based on its geographic location and proximit

SUBMITTER: Antrum CJ 

PROVIDER: S-EPMC10428106 | biostudies-literature | 2023 Oct

REPOSITORIES: biostudies-literature