Men's Facial Hair Preferences Reflect Facial Hair Impression Management Functions Across Contexts and Men Know It.

ABSTRACT: Men with distinct facial hair are perceived as more aggressive, dominant, older, and more formidable, mostly by other men. However, despite considerable interest in the social perception of beardedness, only a few studies have explored men's preferences toward facial hair. We investigated men's preferences toward facial hair and whether their judgments of facial hair appropriateness in social situations depended on their actual beardedness and the type of social interaction (N = 509; age: M = 29.35, SD = 7.24). Men preferred having more facial hair, particularly when they have a heavy stubble or a full beard. Men preferred more facial hair for themselves compared to other men, suggesting that men's preferences for facial hair could be based on the frequency-dependent value of a display, na

SUBMITTER: Jach L 

PROVIDER: S-EPMC10501953 | biostudies-literature | 2023 Aug

REPOSITORIES: biostudies-literature