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The Value and Deliverables of Medical Affairs: Affiliate Perspectives and Future Expectations.


ABSTRACT: The Medical Affairs (MA) function in pharmaceutical companies creates a unique opportunity to ensure the internal linkage between Research & Development (R&D) and Commercial/Marketing functions, in addition to managing external scientific engagements with multiple stakeholders across life-science ecosystems. In recognition of the strategic value of MA, the objective of this paper is to share a comprehensive set of practical examples of the main deliverables within the MA function in the affiliate and align these with the two distinct phases; pre- and post-launch, respectively. We believe that an information gap currently exists in the available literature on these matters addressing practical aspects and examples beyond visionary, strategic thinking. Based on this contribution, further opp

SUBMITTER: Farrington AD 

PROVIDER: S-EPMC10587308 | biostudies-literature | 2023 Nov

REPOSITORIES: biostudies-literature