Dataset Information

Social media feedback and extreme opinion expression.

ABSTRACT: On popular social media platforms such as Twitter, Facebook, Instagram, or Tiktok, the quantitative feedback received by content producers is asymmetric: counts of positive reactions such as 'likes,' or 'retweets,' are easily observed but similar counts of negative reactions are not directly available. We study how this design feature of social media platforms affects the expression of extreme opinions. Using simulations of a learning model, we compare two feedback environments that differ in terms of the availability of negative reaction counts. We find that expressed opinions are generally more extreme when negative reaction counts are not available than when they are. We rely on analyses of Twitter data and several online experiments to provide empirical support for key model assumptions and test model predictions. Our findings suggest that a simple design change might limit, under certain conditions, the expression of extreme opinions on social media.

SUBMITTER: Konovalova E

PROVIDER: S-EPMC10631661 | biostudies-literature | 2023

REPOSITORIES: biostudies-literature

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Social media feedback and extreme opinion expression.

Konovalova Elizaveta E Le Mens Gaël G Schöll Nikolas N

PloS one 20231108 11

On popular social media platforms such as Twitter, Facebook, Instagram, or Tiktok, the quantitative feedback received by content producers is asymmetric: counts of positive reactions such as 'likes,' or 'retweets,' are easily observed but similar counts of negative reactions are not directly available. We study how this design feature of social media platforms affects the expression of extreme opinions. Using simulations of a learning model, we compare two feedback environments that differ in te ...[more]

PMID: 37939070

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Project description:BACKGROUND:E-liquid is one of the main components in electronic nicotine delivery systems (ENDS). ENDS review comments could serve as an early warning on use patterns and even function to serve as an indicator of problems or adverse events pertaining to the use of specific e-liquids-much like types of responses tracked by the Food and Drug Administration (FDA) regarding medications. OBJECTIVE:This study aimed to understand users' "vaping" experience using sentiment opinion summarization techniques, which can help characterize how consumers think about specific e-liquids and their characteristics (eg, flavor, throat hit, and vapor production). METHODS:We collected e-liquid reviews on JuiceDB from June 27, 2013 to December 31, 2017 using its public application programming interface. The dataset contains 27,070 reviews for 8058 e-liquid products. Each review is accompanied by an overall rating and a set of 4 aspect ratings of an e-liquid, each on a scale of 1-5: flavor accuracy, throat hit, value, and cloud production. An iterative dichotomiser 3 (ID3)-based influential aspect analysis model was adopted to learn the key elements that impact e-liquid use. Then, fine-grained sentiment analysis was employed to mine opinions on various aspects of vaping experience related to e-liquids. RESULTS:We found that flavor accuracy and value were the two most important aspects that affected users' sentiments toward e-liquids. Of reviews in JuiceDB, 67.83% (18,362/27,070) were positive, while 12.67% (3430/27,070) were negative. This indicates that users generally hold positive attitudes toward e-liquids. Among the 9 flavors, fruity and sweet were the two most popular. Great and sweet tastes, reasonable value, and strong throat hit made users satisfied with fruity and sweet flavors, whereas "strange" tastes made users dislike those flavors. Meanwhile, users complained about some e-liquids' steep or expensive prices, bad quality, and harsh throat hit. There were 2342 fruity e-liquids and 2049 sweet e-liquids. There were 55.81% (1307/2342) and 59.83% (1226/2049) positive sentiments and 13.62% (319/2342) and 12.88% (264/2049) negative sentiments toward fruity e-liquids and sweet e-liquids, respectively. Great flavors and good vapors contributed to positive reviews of fruity and sweet products. However, bad tastes such as "sour" or "bitter" resulted in negative reviews. These findings can help businesses and policy makers to further improve product quality and formulate effective policy. CONCLUSIONS:This study provides an effective mechanism for analyzing users' ENDS vaping experience based on sentiment opinion summarization techniques. Sentiment opinions on aspect and products can be found using our method, which is of great importance to monitor e-liquid products and improve work efficiency.

Dataset Information

Social media feedback and extreme opinion expression.

Publications

Social media feedback and extreme opinion expression.

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