Promoting plant-based eating in meat-centric meal contexts: a field study.

ABSTRACT:

Objective

Shifting from meat-centric to plant-rich diets may help to enable healthier and more sustainable food systems. Here we present the results of a 1-week intervention to promote plant-based eating in a meat-centric food context (i.e. canteen).

Design

The intervention included environmental restructuring strategies (e.g. promotional materials and menu redevelopment) and improvements to the offer of plant-based meals. The evaluation (sales data; pre-registered) spanned 3 weeks prior to the intervention (baseline), 1 week during the intervention (immediate/short-term impact) and 3 weeks after the intervention (follow-up). Opinion surveys were also used to collect data with customers during the intervention.

Setting

Canteen unit of a university campus in Portugal (

SUBMITTER: Guedes D 

PROVIDER: S-EPMC10641616 | biostudies-literature | 2023 Nov

REPOSITORIES: biostudies-literature