Do Tobacco Companies Have an Incentive to Promote "Harm Reduction" Products?: The Role of Competition.

ABSTRACT:

Introduction

Some cigarette companies have started to talk about replacing cigarettes with less harmful alternatives, which might include nicotine vaping products (NVPs), heated tobacco products (HTPs), and oral nicotine delivery products. We consider market competition as a primary driver of whether cigarette companies follow through on their stated intentions.

Aims and methods

We focus on the behavior of cigarette companies in the United States. We compare competition in the pre- and post-2012 time periods, analyze the impact of the growth in NVPs on smoking prevalence and cigarette company profits, and examine the potential future role of competition.

Results

Since 2006, consumers have broadened their use of non-combustible nicotine delivery products (NCNDPs) to in

SUBMITTER: Levy DT 

PROVIDER: S-EPMC10664083 | biostudies-literature | 2023 Nov

REPOSITORIES: biostudies-literature