Applying Customer Discovery Method to a Chronic Disease Self-Management Mobile App: Qualitative Study.

ABSTRACT:

Background

A significant health challenge is evident in the United States, with 6 in 10 adults having a chronic disease and 4 in 10 adults having 2 or more. Chronic disease self-management aims to prevent or delay disease progression and disability and reduce mortality risk. The evidence to support the use of information technology tools, including mobile apps, web-based portals, and web-based educational interventions, that support disease self-management and improve clinical outcomes is growing. Customer discovery and value proposition design methodology is a form of stakeholder engagement and is based on marketing and lean start-up business methods. As applied in health care, customer discovery and value proposition methodology can be used to understand the clinical problem and

SUBMITTER: Mora N 

PROVIDER: S-EPMC10682919 | biostudies-literature | 2023 Nov

REPOSITORIES: biostudies-literature