Designing a new physical activity calorie equivalent food label and comparing its effect on caloric choices to that of the traffic light label among mothers: a mixed-method study.

ABSTRACT:

Objective

We designed a new type of 'physical activity calorie equivalent' (PACE) food label in Iran to compare its effect with that of the traffic light food label (TLL) on caloric choices.

Design

Mixed-method study.

Participants

Mothers of school children between the ages of 6-12 years.

Setting

In the qualitative phase, 10 focus group discussions (FGDs) were conducted with various groups of mothers, and two FGDs were conducted with food science and nutrition experts to design a new PACE label. In the quantitative phase, 496 mothers were randomly assigned to five groups: (1) no nutrition label, (2) current TLL, (3) current TLL + educational brochure, (4) PACE label, and (5) PACE label + brochure. Samples of dairy products, beverages, cakes, and biscuits were p

SUBMITTER: Seyedhamzeh S 

PROVIDER: S-EPMC10683755 | biostudies-literature | 2023

REPOSITORIES: biostudies-literature