Spontaneous verbal descriptions of vegans, non-vegan vegetarians, and omnivores and relationships between these descriptions and perceivers' diets.

ABSTRACT: Participants, 672 US collegians, listed four words/terms that first came to mind when thinking of vegans, non-vegan vegetarians, and omnivores. Participants generated 1264 unique descriptors, which two sets of raters, who were blind to the source of the descriptors, rated on 10 dimensions that included the valence of the descriptors (i.e., positive, negative). A series of multilevel models in which descriptors were nested within persons, found that descriptors referring to environmental issues and health were used more frequently when describing both vegans and vegetarians than when describing omnivores. Descriptors referring to deviance, lifestyle, and politics were used more frequently when describing both vegans and vegetarians than when describing omnivores. Overall, vegans were viewed

SUBMITTER: Nezlek JB 

PROVIDER: S-EPMC10703205 | biostudies-literature | 2023

REPOSITORIES: biostudies-literature