Differences in eye movements for face recognition between Canadian and Chinese participants are not modulated by social orientation.

ABSTRACT: Face recognition strategies do not generalize across individuals. Many studies have reported robust cultural differences between West Europeans/North Americans and East Asians in eye movement strategies during face recognition. The social orientation hypothesis posits that individualistic vs. collectivistic (IND/COL) value systems, respectively defining West European/North American and East Asian societies, would be at the root of many cultural differences in visual perception. Whether social orientation is also responsible for such cultural contrast in face recognition remains to be clarified. To this aim, we conducted two experiments with West European/North American and Chinese observers. In Experiment 1, we probed the existence of a link between IND/COL social values and eye movements

SUBMITTER: Gingras F 

PROVIDER: S-EPMC10721205 | biostudies-literature | 2023

REPOSITORIES: biostudies-literature