Evaluation of popular science tourism in Guangzhou HEMC based on PLS-SEM.

ABSTRACT: Science popularization is not only a prerequisite for national development, but also an effective means of enhancing citizens' personal quality. All sectors of society, represented by colleges and universities, bear the responsibility of promoting popular science. The integration of popular science and tourism in popular science tourism serves to advance both the field of popular science and the tourism industry simultaneously. The Guangzhou Higher Education Mega Center (HEMC) possesses abundant resources for science popularization and has the potential to develop popular science tourism, yet its current development in this area remains insufficient. This study utilizes Guangzhou HEMC as a case study and modifies the American Customer Satisfaction Index model by incorporating relevant ques

SUBMITTER: Xu Y 

PROVIDER: S-EPMC10730607 | biostudies-literature | 2023 Dec

REPOSITORIES: biostudies-literature