Tobacco industry pricing strategies for single cigarettes and multistick packs after excise tax increases in Colombia.

ABSTRACT:

Introduction

Taxes on tobacco products are an efficient way of reducing consumption. However, they are only effective if passed on to consumers with higher prices. This study aims to examine tobacco industry (TI) pricing strategies in response to tax increases, and whether they differ by price segments or presentation (packs or individual sticks) in Colombia. This is the first such academic study in Latin America and the first anywhere to include the market for single sticks.

Methods

Using data on cigarette pricing/taxation from a survey of smokers (2016-2017) and official government data on pricing (2007-2019), the TI's pricing strategies were examined, split by brand, price segments, different sized packs and single cigarettes.

Results

The TI employed targeted prici

SUBMITTER: Sheikh ZD 

PROVIDER: S-EPMC10803973 | biostudies-literature | 2023 Dec

REPOSITORIES: biostudies-literature