Organizational design for strengthening community-based tourism: Empowering stakeholders for self-organization and networking.

ABSTRACT: The San Pablo community in El Triunfo, Ecuador, is emerging as a promising community-based tourism destination. Despite its potential, the lack of knowledge about self-organization and its implementation has hindered effective tourism management. To address this challenge, a participatory approach was employed, involving the community and key stakeholders, such as the local government of El Triunfo. Through the utilization of Design Thinking and both online and in-person interviews, it was identified that an organizational structure based on networks and a culture of self-organization can drive local tourism. These aspects were incorporated into a Design Thinking-guided process, contributing to the understanding of how to forge an appropriate organizational framework for the community. Fur

SUBMITTER: Romero-Medina N 

PROVIDER: S-EPMC10805285 | biostudies-literature | 2024

REPOSITORIES: biostudies-literature