Digital food behaviours, motivations, and delivery application usage among saudis during COVID-19: A mixed-methods study.

ABSTRACT: Food delivery apps (FDAs) and smartphones in Saudi Arabia have become ubiquitous and increasingly popular methods for food ordering and consumption. Such app use during the COVID-19 pandemic has become a convenient and popular response to pandemic restrictions. However, the motivations and preferences behind FDA use are complex, as are the perceptions of FDA users regarding nutrition and healthy foods. To explore FDA usage, motivations, perceptions, and food behaviours in the unique cultural context of Saudi Arabia at the intersection of two epidemics, COVID-19 and obesity, a convergent parallel mixed-methods study design was used with 566 Saudis in the quantitative phase and 17 continuing to the qualitative phase. Of the respondents, 71.9 % reported using FDA typically once a week. Freque

SUBMITTER: Alnasser A 

PROVIDER: S-EPMC10840008 | biostudies-literature | 2024 Feb

REPOSITORIES: biostudies-literature