The impact of age-relevant and generic infographics on knowledge, attitudes and intention to attend cervical screening: A randomized controlled trial.

ABSTRACT:

Objectives

Cervical screening uptake in England is falling. Infographics could strengthen intention to attend, increase positive attitudes and improve knowledge. Age targeting could improve these outcomes further. We tested the impact of generic and age-targeted infographics.

Design

A randomized controlled trial using an age-stratified, parallel-group design.

Methods

Women aged 25-64 (n = 2095) were recruited through an online panel and randomized to see one of the three infographics. We tested: (i) impact of a generic cervical screening infographic compared to a control infographic on an unrelated topic with all screening age women and (ii) impact of an age-targeted infographic compared to a generic cervical screening infographic with older women (50-64 years). Inten

SUBMITTER: Waite F 

PROVIDER: S-EPMC10952565 | biostudies-literature | 2024 Feb

REPOSITORIES: biostudies-literature