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Exploring entrepreneurial intention: The roles of proactive personality, education, opportunity and Planned Behavior.


ABSTRACT: Entrepreneurial intention is crucial in fostering an entrepreneurial culture and driving economic growth, especially among students from higher education institutions. Our study aims to examine the role of the Theory of Planned Behavior (TPB), specifically attitude towards entrepreneurship (ATE) and perceived behavioral control (PBC), in the relationships between proactive personality (PP), entrepreneurship education (EE), entrepreneurial opportunity (EO), and entrepreneurial intention (EI) among final-year students higher education institutions in China. The TPB framework provides a theoretical foundation to investigate how psychological factors, such as ATE and PBC, mediate an individual's intention to engage in entrepreneurial behavior. The research model was analyzed using PLS-SEM. The

SUBMITTER: Huang Z 

PROVIDER: S-EPMC11190543 | biostudies-literature | 2024 Jun

REPOSITORIES: biostudies-literature