Evaluating strategies to recruit health researchers to participate in online survey research.

ABSTRACT:

Background

Engaging researchers as research subjects is key to informing the development of effective and relevant research practices. It is important to understand how best to engage researchers as research subjects.

Methods

A 2⁴ factorial experiment, as part of a Multiphase Optimization Strategy, was performed to evaluate effects of four recruitment strategy components on participant opening of an emailed survey link and survey completion. Participants were members of three US-based national health research consortia. A stratified simple random sample was used to assign potential survey participants to one of 16 recruitment scenarios. Recruitment strategy components were intended to address both intrinsic and extrinsic sources of motivation, including: $50 gift,

SUBMITTER: Stevens ER 

PROVIDER: S-EPMC11256559 | biostudies-literature | 2024 Jul

REPOSITORIES: biostudies-literature