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Tipping the balance between fairness and efficiency through temporoparietal stimulation.


ABSTRACT: Maximizing the welfare of society requires distributing goods between groups of people with different preferences. Such decisions are difficult because different moral principles impose irreconcilable solutions. For example, utilitarian efficiency (maximize overall outcome across individuals) may need trade-off against Rawlsian fairness norms (maximize the outcome for the worst-off individual). We identify a brain mechanism enabling decision-makers to solve such trade-offs between efficiency and fairness using separate neuroimaging and sham-controlled brain stimulation experiments. As activity in the temporoparietal junction (TPJ) increases, people are more likely to implement the Rawlsian fairness criterion rather than efficiency or inequality concerns. Strikingly, reducing TPJ excitabili

SUBMITTER: Soutschek A 

PROVIDER: S-EPMC11494363 | biostudies-literature | 2024 Oct

REPOSITORIES: biostudies-literature