Is Public Interest Associated with Real-World Management of Ankyloglossia?

ABSTRACT:

Objectives

Assess the relationship between public interest in ankyloglossia as determined by internet search volume and real-world medical claims data.

Study design

Retrospective Cohort Study.

Setting

This retrospective cohort study was conducted using claims data from the Merative™ Marketscan® Research Databases. The internet search data was collected from Google Trends.

Methods

Annual Google Trends data were compiled using search terms associated with "ankyloglossia" and "frenotomy" for the years 2011 to 2021. We obtained incidence of ankyloglossia diagnoses and frenotomy procedures in children under 12 months from Marketscan relative to all infants enrolled. We compared associations between search and incidence data among US states and over time.

Results<

SUBMITTER: Naseem DF 

PROVIDER: S-EPMC11507240 | biostudies-literature | 2024 May

REPOSITORIES: biostudies-literature