Using salience and availability to promote sustainable and healthy food choices in hospital cafeterias.
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ABSTRACT: Sustainable diets can achieve considerable reductions in greenhouse gas emissions and improvements in human health, but changing dietary behavior remains a challenge. We assessed the impacts of two behavioral insights strategies on bridging the intention-action gap related to sustainable and healthy food choices amongst hospital cafeteria patrons. In a pilot survey of hospital staff (N = 1,165), 56% identified limited awareness and availability of sustainable food as barriers to purchasing, although 46% were extremely willing to try sustainable dishes. We examined increasing salience (Study 1), varying availability (Study 2a), and decreasing availability (Study 2b) on sustainable and healthy dish purchases in three hospital cafeterias. Each study ran for seven weeks from March to April, 20
SUBMITTER: Spoyalo K
PROVIDER: S-EPMC11530548 | biostudies-literature | 2024 Nov
REPOSITORIES: biostudies-literature
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