Use of baby food products during the complementary feeding period: What factors drive parents' choice of products?

ABSTRACT: It is recommended that infants are introduced to complementary foods from 6 months old, moving from a solely milk diet to eating a family diet by 12 months old. Although home cooking of family foods is recommended, a rapidly growing market producing baby food products (BFP) such as jars, pouches and snacks has developed. These are often accompanied by marketing claims around nutritional, health and developmental impacts despite research highlighting high sugar content. Although numerous studies have explored drivers of infant formula choice and use, little research has examined the drivers of BFP use. This study used an online survey for United Kingdom parents of infants aged 4-12 months to explore use of BFP alongside perceptions and drivers to purchase products. Overall, 271 parents part

SUBMITTER: Hollinrake G 

PROVIDER: S-EPMC11574642 | biostudies-literature | 2024 Oct

REPOSITORIES: biostudies-literature