Empowering mothers: Advancing maternal health literacy and numeracy through the introduction of Maternal and Child Health Calendar.

ABSTRACT:

Background

The health literacy and numeracy skills of women in Pakistan are very low compared to other low- and middle-income countries.

Objective

The aim of this study was to improve the health literacy and numeracy skills of unschooled women in Northern Pakistan by developing a Maternal and Child Health Calendar (MCHC). The MCHC utilizes locally contextualized icons to promote and enhance service utilization and maternal and child health (MCH) outcomes.

Methods

We conducted a qualitative exploratory study design to understand the experiences and usefulness of the MCHC among women. We recruited the participants using purposive sampling. Using a semi-structured interview guide, we conducted individual interviews with nine Key informants, that is, Agha Khan Rural Suppo

SUBMITTER: Meherali S 

PROVIDER: S-EPMC11580089 | biostudies-literature | 2024 Jan-Dec

REPOSITORIES: biostudies-literature