Elements Influencing User Engagement in Social Media Posts on Lifestyle Risk Factors: Systematic Review.

ABSTRACT:

Background

The high prevalence of noncommunicable diseases and the growing importance of social media have prompted health care professionals (HCPs) to use social media to deliver health information aimed at reducing lifestyle risk factors. Previous studies have acknowledged that the identification of elements that influence user engagement metrics could help HCPs in creating engaging posts toward effective health promotion on social media. Nevertheless, few studies have attempted to comprehensively identify a list of elements in social media posts that could influence user engagement metrics.

Objective

This systematic review aimed to identify elements influencing user engagement metrics in social media posts by HCPs aimed to reduce lifestyle risk factors.

Methods

Rel

SUBMITTER: Yip YY 

PROVIDER: S-EPMC11624458 | biostudies-literature | 2024 Nov

REPOSITORIES: biostudies-literature