How does digital leadership boost competitive performance? The role of digital culture, affective commitment, and strategic agility.

ABSTRACT: In the age of the digital revolution, businesses are working to become more sustainable. Specifically, when management settings change-which is closely tied to competitive performance-leadership is evolving into digital leadership. Drawing on the resource-based view (RBV) theory, this study focused on finding the interconnection between digital leadership (DL) and competitive performance (CP), as well as the mediating roles of affective commitment (AC) and digital culture (DC), including the moderating effects of strategic agility (SA).To find the results of the investigation, a total 233 sample data points were gathered from employees working in manufacturing and service organizations. The research hypotheses were tested using path analysis with the AMOS-24 program. The findings indicated

SUBMITTER: Mollah MA 

PROVIDER: S-EPMC11666949 | biostudies-literature | 2024 Dec

REPOSITORIES: biostudies-literature