Life cycle assessment of a luxury fashion brand's HPP event booth in the context of circular economy.

ABSTRACT: This paper investigates the impact of High-Profile Promotions (HPPs), specifically luxury beauty and aroma booths, on environmental sustainability. While most prior research on similar pop-up installations has focused on their commercial value, this study approaches the topic from an environmental sustainability perspective. It quantifies the environmental impact of HPPs, transitioning from qualitative assessments to quantitative analysis, and explores potential environmental protection strategies for brands when planning HPP events, particularly regarding the selection of construction materials. The methodology employed in this study integrates Life Cycle Assessment, Eco-Indicator 99 (EI 99), and Comparative Study approaches. This comprehensive analysis, exemplified through a case study o

SUBMITTER: Wu D 

PROVIDER: S-EPMC11814381 | biostudies-literature | 2025 Feb

REPOSITORIES: biostudies-literature