Narrative visualizations: Depicting accumulating risks and increasing trust in data.

ABSTRACT: In contexts where people lack prior knowledge and risk awareness-such as the COVID-19 pandemic-even truthful visualizations of data can seem surprising. This can lead people to mistrust the veracity of the data and to discount it, leading to poor risk decisions. In this work, we illustrate how narrative visualizations can achieve a balance between the benefits of three common risk communication mediums (static visualizations, interactive simulations, and affect-laden anecdotes). We demonstrate empirically that viewing a narrative visualization mitigates the reduced concern induced by a static visualization when communicating COVID-19 transmission risk (Study 1). Through mediation analysis, we show that narrative visualizations are more effective than static visualizations at increasing con

SUBMITTER: Fansher M 

PROVIDER: S-EPMC11845644 | biostudies-literature | 2025 Feb

REPOSITORIES: biostudies-literature