The influence of gender stereotypical primes on the neural processing of words and faces.
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ABSTRACT: Implicit and automatic gender stereotyping and its neural correlates have been extensively investigated in language. This study aimed to extend this investigation to human face processing. We recorded response times (RTs) and Event-Related Potentials (ERPs) to a target third-person singular pronoun (lui 'he' or lei 'she') or face (male, female), preceded by grammatically marked or stereotypically associated words (e.g. laureata 'graduated', badante 'caregiver'). Participants gender-categorized the target pronoun or face. The RTs showed a priming effect for the grammatical condition for pronouns and both grammatical and stereotypical conditions for faces. At the ERP level, feminine pronouns elicited a larger P300 and LPP (limited to men) when preceded by grammatically masculine than feminin
SUBMITTER: Serafini L
PROVIDER: S-EPMC12068222 | biostudies-literature | 2025 May
REPOSITORIES: biostudies-literature
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