Public perceptions of pharmacy services: Perceived importance and face-to-face preference across service stages in the era of digital health.

ABSTRACT:

Background

In the era of digital health, pharmacy services are rapidly evolving, yet remote service delivery remains legally restricted in South Korea. This study addresses the public perception of pharmacy services, with a particular focus on perceived importance and preferences for face-to-face interactions across the predispensing, dispensing, and postdispensing stages, especially in relation to patient-pharmacist communication.

Methods

A web-based survey was conducted with 1000 South Korean adults to quantify perceived service importance and delivery mode preferences across each service stage. Respondents were categorized into Assertive, Passive, and None groups based on their perceived style of communication with pharmacists.

Results

Participants were classified

SUBMITTER: Yang DW 

PROVIDER: S-EPMC12277562 | biostudies-literature | 2025 Jan-Dec

REPOSITORIES: biostudies-literature