A systematic review and meta-analysis of the effects of Entertainment-Education interventions on persuasive health outcomes.

ABSTRACT: Entertainment-Education (EE) refers to the integration of entertaining and educational components within popular media, with the objective of positively impacting social and health behaviors. This study aims to synthesize the effects of EE for health communication. In particular, the effects of EE on health knowledge, intentions, attitudes, behavior, and self-efficacy were analyzed. Further, a persuasion index was created based on the primary outcomes. Only controlled or randomized-controlled studies were considered, and after screening, K = 39 of N = 4183 studies were included. Pairwise meta-analyses were conducted to determine the effects of EE on persuasive health outcomes. Additionally, potential effects of the subgroups delivery mode, gender, healthcare, type of control group and type

SUBMITTER: Dore A 

PROVIDER: S-EPMC12314045 | biostudies-literature | 2025 Jul

REPOSITORIES: biostudies-literature