Influence of traditionality and modernity on public breastfeeding behaviors: a theory of planned behavior approach.

ABSTRACT: Breast milk is widely recognized as the optimal source of infant nutrition, with the World Health Organization recommending exclusive breastfeeding for the first six months. However, breastfeeding rates remain suboptimal worldwide and in Taiwan. The six-month exclusive breastfeeding rate in Taiwan, defined as the percentage of infants aged six months who received only breast milk and no other foods or liquids in the previous 24 h, declined from 46.2% in 2018 to 37.9% in 2020. One barrier to continued breastfeeding is the discomfort or hesitation some mothers feel when breastfeeding in public. While qualitative research has indicated that conservative values may inhibit public breastfeeding, few quantitative studies have examined the simultaneous influence of traditionality and modernity. T

SUBMITTER: Cheng L 

PROVIDER: S-EPMC12369124 | biostudies-literature | 2025 Aug

REPOSITORIES: biostudies-literature