How facemasks shape trust in social interactions.
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ABSTRACT: Face coverings can potentially impact how trustworthy someone appears through two channels: by hiding important facial cues associated with trust; or by signalling the wearer's intentions or personal characteristics. The facemasks widely adopted during the COVID-19 pandemic both obscured the face and were associated with pro-social attitudes or intentions. The goal of this paper is to investigate how facemasks impact judgments about the trustworthiness of the wearer, and whether this would affect interactions with others. We report three experiments. Experiments 1 and 2 examined decisions in a two-player trust game when participants interacted with a single masked or unmasked counterpart. Experiment 3 explored whether participants were more likely to trust a masked or an unmasked person in
SUBMITTER: Peng J
PROVIDER: S-EPMC12431196 | biostudies-literature | 2025
REPOSITORIES: biostudies-literature
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