Evaluation of Social Media Short-Form Video Content for Patient Education on Vision-Threatening Diseases.

ABSTRACT:

Purpose

The rapid spread of unreliable misinformation on vision-threatening diseases can significantly affect the eye health behaviors and outcomes of the patients consuming short-form social media content. This study evaluates short-form videos pertaining to vision-threatening diseases to quantify video quality, content, and popularity.

Methods

This cross-sectional study analyzed short-form videos on cataracts, diabetic retinopathy, glaucoma, and age-related macular degeneration from TikTok, Instagram Reels, and YouTube Shorts. A hashtag search identified the first fifty videos on each disease from each social media platform. Two reviewers evaluated them, resolving discrepancies with a third. Outcome measures included number of views, likes, comments, uploader source, conte

SUBMITTER: Patel RH 

PROVIDER: S-EPMC12917257 | biostudies-literature | 2026

REPOSITORIES: biostudies-literature