Thinking like a trader selectively reduces individuals' loss aversion.

ABSTRACT: Research on emotion regulation has focused upon observers' ability to regulate their emotional reaction to stimuli such as affective pictures, but many other aspects of our affective experience are also potentially amenable to intentional cognitive regulation. In the domain of decision-making, recent work has demonstrated a role for emotions in choice, although such work has generally remained agnostic about the specific role of emotion. Combining psychologically-derived cognitive strategies, physiological measurements of arousal, and an economic model of behavior, this study examined changes in choices (specifically, loss aversion) and physiological correlates of behavior as the result of an intentional cognitive regulation strategy. Participants were on average more aroused per dollar to

SUBMITTER: Sokol-Hessner P 

PROVIDER: S-EPMC2656558 | biostudies-literature | 2009 Mar

REPOSITORIES: biostudies-literature