Channeling consumers to preferred providers and the impact of status quo bias: does type of provider matter?

ABSTRACT:

Context

To effectively bargain about the price and quality of health services, health insurers need to successfully channel their enrollees. Little is known about consumer sensitivity to different channeling incentives. In particular, the impact of status quo bias, which is expected to differ between different provider types, can play a large role in insurers' channeling ability.

Objective

To examine consumer sensitivity to channeling strategies and to analyze the impact of status quo bias for different provider types.

Data sources/study design

With a large-scale discrete choice experiment, we investigate the impact of channeling incentives on choices for pharmacies and general practitioners (GPs). Survey data were obtained among a representative Dutch household panel

SUBMITTER: Boonen LH 

PROVIDER: S-EPMC3064917 | biostudies-literature | 2011 Apr

REPOSITORIES: biostudies-literature