The HOPE social media intervention for global HIV prevention in Peru: a cluster randomised controlled trial.

ABSTRACT:

Background

Social media technologies offer new approaches to HIV prevention and promotion of testing. We examined the efficacy of the Harnessing Online Peer Education (HOPE) social media intervention to increase HIV testing among men who have sex with men (MSM) in Peru.

Methods

In this cluster randomised controlled trial, Peruvian MSM from Greater Lima (including Callao) who had sex with a man in the past 12 months, were 18 years of age or older, were HIV negative or serostatus unknown, and had a Facebook account or were willing to create one (N=556) were randomly assigned (1:1) by concealed allocation to join intervention or control groups on Facebook for 12 weeks. For the intervention, Peruvian MSM were trained and assigned to be HIV prevention mentors (peer-leaders) to pa

SUBMITTER: Young SD 

PROVIDER: S-EPMC4520433 | biostudies-literature | 2015 Jan

REPOSITORIES: biostudies-literature