Thou shalt not tweet unprofessionally: an appreciative inquiry into the professional use of social media.

ABSTRACT:

Background

Social media may blur the line between socialisation and professional use. Traditional views on medical professionalism focus on limiting motives and behaviours to avoid situations that may compromise care. It is not surprising that social media are perceived as a threat to professionalism.

Objective

To develop evidence for the professional use of social media in medicine.

Methods

A qualitative framework was used based on an appreciative inquiry approach to gather perceptions and experiences of 31 participants at the 2014 Social Media Summit.

Results

The main benefits of social media were the widening of networks, access to expertise from peers and other health professionals, the provision of emotional support and the ability to combat feelings of is

SUBMITTER: Pereira I 

PROVIDER: S-EPMC4621375 | biostudies-literature | 2015 Oct

REPOSITORIES: biostudies-literature